Case Study: New Hampshire Ball Bearings

Gary Yomantas, President of New Hampshire Ball Bearings, Inc. (NHBB), had been looking for a more time-effective method of receiving news relevant to his company’s specific industry. NHBB is a large manufacturer in the aerospace industry with divisions on the East and West coasts, and is part of a large Japanese conglomerate.

TriggerNews provided a solution that no other news source could by allowing Yomantas to immediately receive news and press releases relative to his specific areas of interest via a "pop up" on his computer screen. By inputting key words and phrases (Triggers) into TriggerNews, he is able to track the most up-to-date information pertaining to a possible acquisition, a competitor or the industry in general - whether he is in his Los Angeles office, New Hampshire office or in a hotel room anywhere in the world.

In addition to news and press releases for business purposes, Yomantas utilizes TriggerNews for information relating to personal financial management. TriggerNews with its speed and flexibility of Trigger entry provides key information on his computer or notebook screen in time to be proactive rather than reactive.

Submitted by Gary Yomantas, President and COO, New Hampshire Ball Bearings, Inc.
http://www.nhbb.com
October 10, 2003